MIRA MIRU

CREATIVE FASHION DESIGNER

Mira Miru is a Creative Designer with over 15 years of experience in the fashion industry. With a professional background that spans roles such as Product Manager, Brand Manager, and Art Director, she has built a strong foundation in both creative strategy and production management.

Throughout her career, she has led the development of collections from concept to launch, shaped brand identities, and collaborated with factories across China, Tunisia, and Turkey. Her work reflects a deep understanding of how to balance aesthetic vision with business goals.

Mira is passionate about creating clothing as a form of visual storytelling — crafting pieces that not only follow trends but communicate emotion, culture, and purpose.

She’s excited to collaborate with like-minded brands and bring thoughtful, well-crafted concepts to life across fashion, content, and visual communication.

A NEW CONCEPT OF SHOWING A COLLECTION OF CLOTHES

HAS BEEN CREATED -IT IS PLANNED TO ARRANGE A PERFORMANCE

BASED ON THE POEM "THE GENIUS OF THE CROWD" BY CHARLES BUKOWSKI.

THIS IS A FARCE. THE PLAY PRESENTS THREE IMAGES: "TRUTH" (NAIVE GIRL),

"DICTATOR" (DOMINANT GIRL), "DOLL" (INSENSITIVE WOMAN).

THREE STAGES OF THE SOCIAL IMPACT OF SOCIETY ON THE INDIVIDUAL.

THREE SUITS AS A METAPHOR. THE QUESTION IS RAISED ABOUT THE MENTAL HEALTH OF A WOMAN AND HER STRUGGLE FOR INDIVIDUALITY.

THREE ACTIONS - THREE PARAGRAPHS FROM A POEM THE COLLECTION WILL CONSIST OF NINE UNIFORMS,

THREE COSTUMES AND MERCHANDISE SPECIALLY CREATED FOR THE EVENT.

THE PERFORMANCE INCLUDES AN AUCTION WHERE COSTUMES WILL BE SOLD

MOM — Boy or Girl? You Decide.
Meet the hero of the MOM collection: a Nietzschean Übermensch reimagined for the now — powerful yet delicate, their gender unreadable, their essence unapologetically fluid. Mira continues her exploration of identity, questioning gender roles and cultural stereotypes, and answering not with theory but with form, fabric, and fearless contrast. MOM is designed as an agender line, to be worn and walked by boys, non-binary bodies, and everyone beyond the binary. It doesn’t ask who are you — it lets you show them.

ANOMIE is a fragile state of society in which the system of morals and norms begins to decay and collapse. It is a period when the old framework of values has crumbled, while the new one has yet to emerge as universally accepted. As envisioned by the author, the collection-manifesto will be presented to the public in a corresponding, non-trivial “street” style.

The show is divided into two distinct conceptual blocks. The first part is an open fashion march, an event of urban scale, a reenactment of high protests delivering a single message: a person must first be ready for change themselves before demanding it from others. The second part is a closed presentation. The brand’sologist and designer, Mira, believes it is utterly pointless to blame others for all misfortunes while forgetting to look within.

MIRA MIRU’s show aims to help individuals understand themselves, observe misguided rebellions and outrage from the outside, and realize that the world needs to change—starting with one's own mind. The fashion designer frames her work in a socio-public form, as the only way to express the concept and author's idea.

FOR THE FIRST TIME IN RUSSIA: A FASHION SHOW AS A PRO MARCH—NOT ABOUT POLITICS, BUT ABOUT HIGHER VALUES.

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I’M NOT AFRAID — a collection on the verge of explosion

The world is stuck between comedy and catastrophe.
Like in “Strangelove” — laugh, so you don’t lose your mind.

This collection asks: how do you dress when everything around you turns into absurd theatre?
When your voice becomes a ballot, love becomes a bomb, god becomes a brand, and fear becomes a system of control.

These are not just costumes — they are revelations.
Each piece carries slogans, symbols, and traces of digital and political hysteria.
You wear them as armor. You present them as protest.

I’M NOT AFRAID is a challenge to the director of madness.
It’s the style of the post-apocalypse we’re already living in.